The Exhibition of Israeli illustrators “Tel Aviv from A to Z” was opened for the first time in Kyiv
The Museum of the History of Kiev with the support of the Nativ Israeli Cultural Center held the inauguration of exhibition project “Tel Aviv from A to Z”. The exposition presents the creative works of Israeli illustrators from the Citykat Stories company. This exhibition is a guide across Tel Aviv that has turned 110 this year. Within its framework different illustrations of the city are shown in the printed materials, videos and artists’ layouts.
The exhibition displays tell the story of Tel Aviv, the Israeli ancient city. The artists have combined the Israeli capital’s iconic venues such as Diesengoff Tower, Rothschild Boulevard, Old Jaffa and the Carmel Market with Hebrew letters with the purpose to help the viewer learn more about both. We know Tel Aviv as a popular tourist destination on the map, the second-largest city in Israel and the center for IT culture and entertainment.
However, it is also the first city built and designed in Hebrew resulting in becoming a symbol for revival of this language. Therefore, the exhibition encourages the mysterious world of ancient Hebrew through the prism of the young Tel Aviv culture bringing undoubtedly aesthetic pleasure.
Some posters presented at the exhibition are printed with the use of a rare rizography technique. This is a kind of printing techniques combination made with an ordinary office copier and classic screen printing. This print is eco-friendly because it is created with the use of soy-based ink while all the posters are made of recycled paper.
All the works were done by illustrator-artists of the Citykat Stories Company founded in 1998, which is nowadays a leading creative and branding company in Israel. Ira Ginsburg, Lotem Weinrow-Atlan, Tamar Ben Joy, Olga-Neta Levitsky and Sasha Yudashkin are the artists who combine their love for travel and design. They create pictures of non-travel routes that can hardly be found in any travel guide.
The main exhibition initiator is the Nativ Israeli Cultural Center aiming to promote the versatile and multi – colored Israeli culture and the in-depth study of Hebrew.
The exhibition “Tel-Aviv A to Z” will be shown in other Ukraine cities and Eastern European countries right after being on display in Kyiv city.
Photo: Oksana Harkovchuk, The Museum of Kyiv History